Preliminary Evidence on Health Threats and Green Consumption

Xuehua Wang ()
Additional contact information
Xuehua Wang: Tongji University

Chapter Chapter 7 in Cultural and Social Influences on Consumer Behavior, 2023, pp 141-178 from Springer

Abstract: Abstract To understand more about how consumers perceive health threats and their impact on green consumption, a survey was conducted asking participants to describe how their health was or will be affected by Covid-19 virus and rated purchase intention towards green products and green product buying behavior as well as writing down their thoughts on how health threats impacted their purchase of green products. Survey results indicated that health threats exerted a significantly positive influence on green consumption.

Date: 2023
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:mgmchp:978-981-99-6183-2_7

Ordering information: This item can be ordered from
http://www.springer.com/9789819961832

DOI: 10.1007/978-981-99-6183-2_7

Access Statistics for this chapter

More chapters in Management for Professionals from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().