Strategic Innovative Marketing and Tourism in the COVID-19 Era

Edited by Androniki Kavoura (), Stephen J. Havlovic () and Natalya Totskaya ()

in Springer Proceedings in Business and Economics from Springer

Date: 2021
ISBN: 978-3-030-66154-0
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Chapters in this book:

Pursuing Alternative Demand Forecasting Approaches in the Tourism Sector

Spiros Gounaris

The Impact of COVID-19 on Consumer Behaviour: The Case of Greece

Prokopis K. Theodoridis and Androniki Kavoura

Intelligent Ticket and its Interaction with Transmedia Content in the COVID-19 Smart Tourism Era

Dimitrios Panagiotakopoulos, Athina Mountzouri, Marina Christodoulou, Apostolos Papapostolou and Rossetos Metzitakos

Area of Residence Differences in COVID-19 Effect on Greek Citizens’ Life

Irene (Eirini) Kamenidou, Aikaterini Stavrianea, Spyridon Mamalis and Ifigeneia Mylona

Consumers Under Lockdown: Self-Gifting and Mood Alleviation

Antigone G. Kyrousi, Athina Y. Zotou and Eirini Koronaki

Comparative Analysis of Coronavirus Influence on the Content Generated by Romanian Travel Blogs

Victor-Alexandru Briciu, Arabela Briciu and Andrea-Eniko Csiki

COVID-19 and the Canadian Airline Experience

Stephen J. Havlovic

Increasing Employability Through Development of Generic Skills: Considerations for Remote Course Delivery During COVID-19 Pandemic

Natalya Totskaya

COVID-19 Goes on Twitter. Greek Conversations and Discussions

Dimitrios Kydros, Maria Argyropoulou and Vasiliki Vrana

Exploring the Relationship of the Big Five Personality Traits with Student Satisfaction with Synchronous Online Academic Learning: The Case of Covid-19-Induced Changes

Alexandros G. Sahinidis and Panagiotis A. Tsaknis

Social Distancing: Technology to the Rescue

Maria Polychronaki and Charalampos Patrikakis

Effective COVID-19 Management Prerequisites: National Culture, Governance, Human Development, and Income Inequality

Barry A. Friedman and Marissa Wheeler

The Role of Wi-Fi Positioning Systems in Safety Against COVID-19

Theodoros Oikonomidis, Konstantinos Fouskas and Maro Vlachopoulou

Covid-19 Pandemic’s Influence on Popular/Folk Culture and Tourism in Greece: Shaping the Future and Beyond

Charis Tsalpara, Irodion Soulopoulos, Ioannis Sklias and Nikos Grammalidis

The Weakness of Mass Tourism in the Covid-19 Period and the Contribution of Architecture

Dionysia Fragkou

COVID-19 Effects in People’s Daily Life, Social Media’s Role and the Power of Emotions and Mind

Maria Poli

Restaurants Industry in the Covid-19 Era: Challenge or Opportunity?

Magda Peistikou

Virtual Communities in COVID-19 Era: A Citizenship Perspective

Josélia Fonseca, Teresa Borges-Tiago, Flávio Tiago and Sandra Silva

Underwater Cultural Heritage Tourism and Diving Tourism Alternatives in the COVID-19 Era

Maria Vrasida

Organization of Local Community Health Network During Infections Such as COVID-19

George Pierrakos

Immunity Passports and Entrepreneurial Opportunities in the COVID-19 Era

Eleni Makarona and Androniki Kavoura

The Impact of Covid-19 in E-Commerce. Effects on Consumer Purchase Behavior

George Dionysiou, Konstantinos Fouskas and Dimitrios Karamitros

Rethinking Management and Promotion of Tourist Destinations Amidst COVID-19: Good Practices and Challenges

Aneesh Goel, Zilmiyah Kamble, Sorabh Tyagi, Vishnu Ganesh, Hasan Mamuwala and Nyein Nyein San

Social Media During the COVID-19 Era in 5* Hotels in Attica, Greece

Alexios-Patapios Kontis, Ioanna Kourkoulou and Eirini Vlassi

Redefining and Redesigning Modernity in the COVID-19 Era: The Case of Xenia Hotels in Greece

Loukia Martha, Maria Vrasida and Chara Agaliotou

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DOI: 10.1007/978-3-030-66154-0

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