The Second Layer of the Bubble Theory: Enlightened Needs (ENs)

Min Ding ()
Additional contact information
Min Ding: The Pennsylvania State University

Chapter Chapter 3 in The Bubble Theory, 2014, pp 21-29 from Springer

Abstract: Abstract The desires and the delicate balancing act between the species and the self are typically subconscious and are not directly observable. Like any subconscious drives, however, some have seeped through the confines of the subconscious and emerged as overt individual preferences, expressed as his or her needs. These needs span a broad spectrum of desires at both the self and the species level that are typically not observed in other species; thus, the term enlightened needs (ENs). The ENs derived from the symbiotic duo constitute the second layer of the Bubble Theory. In this chapter, I first define and characterize ENs, which I follow with a discussion about recent changes in ENs, largely driven by onerization. I then describe the desired solutions for ENs from three perspectives: how individuals change the ways in which they live their own lives, what they demand from the private sector, and what they demand from the public sector.

Keywords: Needs; Enlightened needs (EN); I2D (search for similar items in EconPapers)
Date: 2014
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:spbrcp:978-3-319-00921-6_3

Ordering information: This item can be ordered from
http://www.springer.com/9783319009216

DOI: 10.1007/978-3-319-00921-6_3

Access Statistics for this chapter

More chapters in SpringerBriefs in Business from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().