SpringerBriefs in Business

From Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().

Access Statistics for this chapter series.
Is something missing from the series or not right? See the RePEc data check for the archive and series.

Online Consumer Behavior and Marketing

Mahmud Akhter Shareef, Yogesh K. Dwivedi and Vinod Kumar

Introduction: The Digital Convergence Challenge in Hollywood’s Second Century

Paolo Sigismondi

Understanding Customer Relationship Management

Omar Hasan Salah, Zawiyah Mohammad Yusof, Hazura Mohamed and Nur Fazidah Elias

Introductory 3M&I-Body Problem

Masayuki Matsui

Introduction

Siqing Shan and Qi Yan

Defining and Understanding Strategic Management

Giorgio Gandellini, Alberto Pezzi and Daniela Venanzi

Co-Creation

K. B. Akhilesh

Personal Attitudes to Approach the Production of Radiopharmaceuticals: Are You Always Inclined to Do This Job? Employee and Consultant

Andrea Pecorale

Origins and Development of Collaborative Spaces

Roberta Oppedisano

Introduction to Artifacts Dynamism

Masayuki Matsui

Research Framework

Makoto Matsuo

Data Mining and Knowledge Management

Yong Shi, Lingling Zhang, Yingjie Tian and Xingsen Li

Moral Leadership

Sebastian Văduva, Victor T. Alistar, Andrew R. Thomas, Călin D. Lupiţu and Daniel S. Neagoie

Introduction

Pietro Gottardo and Anna Maria Moisello

The Concepts and Characteristics of Knowledge Intensive Business Services

Shunzhong Liu

Introduction

Marco Fortis, Stefano Corradini and Monica Carminati

No One Saw This Coming

Andrew R. Thomas

SME and SME Board of China’s Capital Market

Jiazhuo G. Wang and Juan Yang

Introduction

Christoph Mandl, Markus Hauser and Hanna Mandl

Introduction

Sabine E. Herlitschka

Export Assistance: The Way Back and Forward

Anisur R. Faroque and Yoshi Takahashi

Technological Change

Francesco Schiavone

Transnationalisation and Transnational Marketing Strategy

Ibrahim Sirkeci

Reliance on Foreign Markets: Multinationality and Performance

Makoto Nakano and Bayanjargal Purevdorj

Measuring Business Performances: The Balanced Scorecard Model

Stefano Biazzo and Patrizia Garengo

Information Society and the Efforts for an ICT Strategy

Ermelinda Kordha Tolica, Kozeta Sevrani and Klodiana Gorica

Old Wine in Old Skins: The Challenges for Modern Management

Friedrich Glauner

Introduction

Francesca Sanguineti

Introduction

Elvira Ismagilova, Yogesh K. Dwivedi, Emma Slade and Michael D. Williams

Introduction

Manning Li and Jihong Liu

Introduction: Free, Mobile, and Useful—the Rise and Rise of QR Codes

Tara Brabazon, Mick Winter and Bryn Gandy

Introduction

Erik Hofmann and Oliver Belin

Introduction

Wim Vandekerckhove

The Initiation into the Wine Kingdom

Mojca Ramšak

Engagement Fashion

Barbara Imperatori

Introduction

Loris Landriani and Matteo Pozzoli

Introduction: Social Media in People’s Lives

Teresa Berenice Treviño Benavides, Ana Teresa Alcorta Castro, Sofia Alejandra Garza Marichalar, Mariamiranda Peña Cisneros and Elena Catalina Baker Suárez

Introduction

N. Madini

Pricing Fundamentals

Gabriel Steinhardt

Introduction

Tereza Semerádová and Petr Weinlich

Introduction

Malin Brännback, Alan L. Carsrud and Niklas Kiviluoto

Introduction

Ali Anari and James W. Kolari

Introduction: Towards a Circular Economy Strategy in the Valencian Region’s Tourism Industry

Marival Segarra-Oña and Virginia Santamarina-Campos

Introduction

Philipp von Carlowitz

Introduction

Gerald Oeser

Introduction

Alan L. Carsrud and Malin Brännback

Introduction

Kaj U. Koskinen and Rainer Breite

Introduction to the Potential Impact of E-Mobility on the Automotive Value Chain

Kaan Y. Ciftci, Alex Michel and Patrick Siegfried

Introduction

Sebastian Văduva and Andrew R. Thomas

Introduction

José Luis Retolaza, Leire San-Jose and Maite Ruíz-Roqueñi