SpringerBriefs in Business
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- Technological Change
- Francesco Schiavone
- Transnationalisation and Transnational Marketing Strategy
- Ibrahim Sirkeci
- Export Assistance: The Way Back and Forward
- Anisur R. Faroque and Yoshi Takahashi
- Variety in the Automobile Industry
- Marco Guerzoni
- The Challenge of Innovation
- Mary J. Cronin
- Organisational Complaint Management
- Stefan Garding and Andrea Bruns
- Introduction
- Sik Sumaedi, I Gede Mahatma Yuda Bakti, Nidya Judhi Astrini, Tri Rakhmawati, Tri Widianti and Medi Yarmen
- Understanding Customer Relationship Management
- Omar Hasan Salah, Zawiyah Mohammad Yusof, Hazura Mohamed and Nur Fazidah Elias
- Introductory 3M&I-Body Problem
- Masayuki Matsui
- Introduction
- Siqing Shan and Qi Yan
- Introduction: The Digital Convergence Challenge in Hollywood’s Second Century
- Paolo Sigismondi
- Introduction to the Second Volume
- Giorgio Gandellini, Alberto Pezzi and Daniela Venanzi
- The Digital Transformation
- Eleonora Veglianti
- Resilience Management for Disaster Reduction Against Medical Accidents
- Shigeo Atsuji
- Disaster Impact
- Ralf Bebenroth
- Old Wine in Old Skins: The Challenges for Modern Management
- Friedrich Glauner
- Measuring Business Performances: The Balanced Scorecard Model
- Stefano Biazzo and Patrizia Garengo
- Information Society and the Efforts for an ICT Strategy
- Ermelinda Kordha Tolica, Kozeta Sevrani and Klodiana Gorica
- Co-Creation
- K. B. Akhilesh
- Defining and Understanding Strategic Management
- Giorgio Gandellini, Alberto Pezzi and Daniela Venanzi
- Mode 3 Knowledge Production in Quadruple Helix Innovation Systems
- Elias G. Carayannis and David F. J. Campbell
- Introduction
- Vissanu Zumitzavan and Jonathan Michie
- Executive Summary
- Ingo Wieck, Martin Streichfuss, Thorsten Klaas-Wissing and Wolfgang Stölzle
- Introduction
- Albert J. Lee
- Introduction
- Caspar G. Chorus
- Introduction
- Svala Gudmundsdottir and Throstur Olaf Sigurjonsson
- Introduction
- Cecilia Grieco
- Introduction
- Vijay Pereira, Yama Temouri and Daicy Vaz
- Introduction
- Elias G. Carayannis and David F. J. Campbell
- Introduction
- Christoph Mandl, Markus Hauser and Hanna Mandl
- SME and SME Board of China’s Capital Market
- Jiazhuo G. Wang and Juan Yang
- Introduction
- Sabine E. Herlitschka
- No One Saw This Coming
- Andrew R. Thomas
- Introduction
- Marco Fortis, Stefano Corradini and Monica Carminati
- The Concepts and Characteristics of Knowledge Intensive Business Services
- Shunzhong Liu
- The Need for Personalisation
- Paolo Coletti and Thomas Aichner
- Corporate Social Responsibility
- Kwang-Yong Shin
- A Cross-Border-Only Regulation for Consumer Transactions in the EU
- Christian Twigg-Flesner
- Introduction
- Francesco Baldi
- A Historical Path of the Systems
- Andrea Chiarini
- History of Digital Transformation
- Daniel R. A. Schallmo and Christopher A. Williams
- Introduction
- Orit Hazzan and Ronit Lis-Hacohen
- Reading a Family Business Case
- Malin Brännback and Alan L. Carsrud
- Iguanas, Isolation, and Ideas
- Agustin Chevez
- Soft Skills in the Academic Literature
- Jaroslava Kubátová, Michal Müller, David Kosina, Ondřej Kročil and Pavla Slavíčková
- Introduction
- Pekka Korhonen, Herbert Moskowitz and Jyrki Wallenius
- Business Strategy: Formulation, Development and Control
- Giorgio Gandellini, Alberto Pezzi and Daniela Venanzi
- The Concept of Management: In Search of a New Definition
- Boris Kaehler and Jens Grundei
- Theory of IMC Strategy
- Kwang-Yong Shin
- What Is Internationalization?
- Gabriel Hawawini
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