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Introducing a Framework for Planning and Implementing Pop-up Activities: Gary Warnaby and Charlotte Shi
Contracts: You Never Give Me Your Money, All I Get Is Your Funny Paper: Ronnie Phillips
Concluding Thoughts: Mojca Ramšak
The Executor of IMC: The Marcom Manager: Kwang-Yong Shin
Customer Outlook on Mobility: Survey Design: Cordelia Friesendorf and Luca Uedelhoven
Content Analysis and Categorization: Towards a Systematization of the Literature on Counterfeiting and Piracy: Ludovica Cesareo
Discussion, Managerial Implications, and Future Steps: Mariella Pinna
Conclusions on Social Media Addiction and Generation Z: Teresa Berenice Treviño Benavides, Ana Teresa Alcorta Castro, Sofia Alejandra Garza Marichalar, Mariamiranda Peña Cisneros and Elena Catalina Baker Suárez
Appendix A: Albert J. Lee
China: An Innovation Country?: Annika Steiber
External and Internal Analysis of the Environment: Giorgio Gandellini, Alberto Pezzi and Daniela Venanzi
Managers’ Exploration Activities and Individual Unlearning: Makoto Matsuo
Decisions: Karin Brunsson
The Role of the Private Sector: Min Ding
Conclusion: Hiromichi Shibata
Stakeholders’ Management: Sebastian Văduva, Victor T. Alistar, Andrew R. Thomas, Călin D. Lupiţu and Daniel S. Neagoie
My Backpack: Agustin Chevez
Closing Chapter: Ralf Bebenroth
Co-Creation and Learning: K. B. Akhilesh
Blackblot Market-Value Pricing™ Model Glossary: Gabriel Steinhardt
Preliminary Data Collections on User Opinions About Virtual Advisors: Manning Li and Jihong Liu
Data Envelopment Methodology of Performance Evaluation: Harald Dyckhoff and Rainer Souren
Establishing a Culture of Innovation and Risk-Taking: Antonia Caro-Gonzalez
Nurturing Employee Vigor: Implications for Sustainable Performance: Bas Kodden
Sustainability as a Core Principle: Álvaro Dias
Overall Conclusions and Policy Recommendations: Sabine E. Herlitschka
Summary: Friedrich Glauner
Scope of Short Messaging Service as a Marketing Channel: Mahmud Akhter Shareef, Yogesh K. Dwivedi and Vinod Kumar
Development of a Model for the Application of the Circular Economy in Hotels and Restaurants Through the ‘Customer Journey Map’: Joaquín Sánchez-Planelles, Yolanda Trujillo-Adriá and Gabriela Ribes-Giner
Descriptions of the Leading Business Networks: Alexander Häntzschel
The King of Mobile Game: The Story of Ourpalm: Jiazhuo G. Wang and Juan Yang
Business Model Positioning and Strategic Positioning: Wei Wei, Wuxiang Zhu and Guiping Lin
Competition-Policy Implications: Dieter Ahlert and Benjamin Schefer
The Market Size for SCF Solutions: Erik Hofmann and Oliver Belin
Management of Alliance Network at the Functioning Stage: Włodzimierz Sroka and Štefan Hittmar
Thai Rolls Restaurants: Growth and Delegating Control to Nonfamily Management: Malin Brännback and Alan L. Carsrud
Change Management: Keow Ngang Tang
Domain Driven Intelligent Knowledge Discovery: Yong Shi, Lingling Zhang, Yingjie Tian and Xingsen Li
Overview of CSR Report: Kwang-Yong Shin
The Dichotomy Scripted Versus Non-scripted Entertainment for Global Audiences: Paolo Sigismondi
Discussion and Comparison About the Common Characteristics: Andrea Chiarini
Award Winning Scones: Agustin Chevez
Conclusion: Mariella Pinna
Political and Macroeconomic Situation in Sub-Saharan Africa: Philipp von Carlowitz
Adaptive Behaviour Paradigms: Oluwaseun E. Adegbite, Antonis C. Simintiras, Yogesh K. Dwivedi and Kemefasu Ifie
Amazon Fast Tracks Transformation: Mary J. Cronin
Loyalty in E-Commerce: Daniel Kvíčala and Halina Starzyczná
Implications of Research Findings: Vissanu Zumitzavan and Jonathan Michie
Persuasiveness of eWOM Communications: Elvira Ismagilova, Yogesh K. Dwivedi, Emma Slade and Michael D. Williams
Economics of Invisible Collaboration: Masayuki Matsui