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A Real Options-Based Conceptual Framework for Alliance-Making
Francesco Baldi
The Executor of IMC: The Marcom Manager
Kwang-Yong Shin
Measuring Growth
Malin Brännback, Alan L. Carsrud and Niklas Kiviluoto
Empirical Definition of a Scale-up
Alex Coad, Anders Bornhäll, Sven-Olov Daunfeldt and Alexander McKelvie
Social Networking: Moving Beyond Space and Time
Tara Brabazon, Mick Winter and Bryn Gandy
Selection of Recent Developments in RRM-Modeling
Caspar G. Chorus
Why China’s Trade Deficit Should Not Appear?
Tao Yuan
Identifying Determinants of Top Performing New Service Development Activities
Shunzhong Liu
Application of Distributions in ERM
Uwe Wehrspohn and Dietmar Ernst
Contracts: You Never Give Me Your Money, All I Get Is Your Funny Paper
Ronnie Phillips
Introducing a Framework for Planning and Implementing Pop-up Activities
Gary Warnaby and Charlotte Shi
Concluding Thoughts
Mojca Ramšak
Academia: Faculty Members–Management
Orit Hazzan and Ronit Lis-Hacohen
Listening Cultures
Wim Vandekerckhove
Content Analysis and Categorization: Towards a Systematization of the Literature on Counterfeiting and Piracy
Ludovica Cesareo
Conclusion
Hiromichi Shibata
External and Internal Analysis of the Environment
Giorgio Gandellini, Alberto Pezzi and Daniela Venanzi
Conclusions on Social Media Addiction and Generation Z
Teresa Berenice Treviño Benavides, Ana Teresa Alcorta Castro, Sofia Alejandra Garza Marichalar, Mariamiranda Peña Cisneros and Elena Catalina Baker Suárez
Discussion, Managerial Implications, and Future Steps
Mariella Pinna
Decisions
Karin Brunsson
The Role of the Private Sector
Min Ding
Blackblot Market-Value Pricing™ Model Glossary
Gabriel Steinhardt
Preliminary Data Collections on User Opinions About Virtual Advisors
Manning Li and Jihong Liu
My Backpack
Agustin Chevez
Closing Chapter
Ralf Bebenroth
Customer Outlook on Mobility: Survey Design
Cordelia Friesendorf and Luca Uedelhoven
Stakeholders’ Management
Sebastian Văduva, Victor T. Alistar, Andrew R. Thomas, Călin D. Lupiţu and Daniel S. Neagoie
Managers’ Exploration Activities and Individual Unlearning
Makoto Matsuo
China: An Innovation Country?
Annika Steiber
Co-Creation and Learning
K. B. Akhilesh
Appendix A
Albert J. Lee
The Dichotomy Scripted Versus Non-scripted Entertainment for Global Audiences
Paolo Sigismondi
Summary
Friedrich Glauner
Overall Conclusions and Policy Recommendations
Sabine E. Herlitschka
Development of a Model for the Application of the Circular Economy in Hotels and Restaurants Through the ‘Customer Journey Map’
Joaquín Sánchez-Planelles, Yolanda Trujillo-Adriá and Gabriela Ribes-Giner
Discussion and Comparison About the Common Characteristics
Andrea Chiarini
Business Model Positioning and Strategic Positioning
Wei Wei, Wuxiang Zhu and Guiping Lin
Competition-Policy Implications
Dieter Ahlert and Benjamin Schefer
The King of Mobile Game: The Story of Ourpalm
Jiazhuo G. Wang and Juan Yang
Management of Alliance Network at the Functioning Stage
Włodzimierz Sroka and Štefan Hittmar
Overview of CSR Report
Kwang-Yong Shin
Establishing a Culture of Innovation and Risk-Taking
Antonia Caro-Gonzalez
Scope of Short Messaging Service as a Marketing Channel
Mahmud Akhter Shareef, Yogesh K. Dwivedi and Vinod Kumar
The Market Size for SCF Solutions
Erik Hofmann and Oliver Belin
Change Management
Keow Ngang Tang
Thai Rolls Restaurants: Growth and Delegating Control to Nonfamily Management
Malin Brännback and Alan L. Carsrud
Nurturing Employee Vigor: Implications for Sustainable Performance
Bas Kodden
Sustainability as a Core Principle
Álvaro Dias
Domain Driven Intelligent Knowledge Discovery
Yong Shi, Lingling Zhang, Yingjie Tian and Xingsen Li
Descriptions of the Leading Business Networks
Alexander Häntzschel
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