Creating Value Through Key Resources and Capabilities

Wei Wei, Wuxiang Zhu and Guiping Lin ()
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Wei Wei: Peking University
Wuxiang Zhu: Tsinghua University
Guiping Lin: Peking University

Chapter Chapter 9 in Approaching Business Models from an Economic Perspective, 2013, pp 97-105 from Springer

Abstract: Abstract One of my students—a budget hotel manager—was asked to propose solutions for making another similar hotel profitable. With 120 rooms and over 80 staff, the current CEO—who previously managed a five star hotel—complained that a labor shortage combined with the inefficiency of the existing staff was causing the hotel to make a loss. The student told me that if he were the CEO, the first act he would do is to lay off 20 people. He based this on the observation that the manager with the five-star-hotel experience lacks the key resources and capabilities needed to effectively run a budget hotel, which explained why the business was failing.

Keywords: Business Model; Brand Equity; Sales Staff; Large Customer; Capable Sales (search for similar items in EconPapers)
Date: 2013
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DOI: 10.1007/978-3-642-31023-2_9

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