Digital Transformation in Sales

Livia Rainsberger ()
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Livia Rainsberger: WISSENCE

in Springer Books from Springer

Date: 2023
ISBN: 978-3-658-38887-4
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Chapters in this book:

Ch 1 Digital Transformation in Sales, WHY Actually?

Livia Rainsberger

Ch 2 Digital Sales Transformation: WHAT Is It Really?

Livia Rainsberger

Ch 3 7W Strategy for Digital Transformation in Sales: HOW Do We Close the Gaps?

Livia Rainsberger

Ch 4 Sales Technology: An Ocean of Possibilities

Livia Rainsberger

Ch 5 Outlook: There Is No Way Back

Livia Rainsberger

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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprbok:978-3-658-38887-4

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DOI: 10.1007/978-3-658-38887-4

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