Prescriptive Analytics

April Ursula Fox

Chapter Chapter 18 in Social Media Analytics Strategy, 2022, pp 295-301 from Springer

Abstract: Abstract Prescriptive analytics, as the name suggests, recommend decisions that can be taken using analytics. It is considered the third and final stage of analytics applications because it incorporates the most diverse types of data and data collection processes and pushes on the most advanced capabilities of analytics systems to reach the point of effective recommendation of the best possible decisions.

Date: 2022
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DOI: 10.1007/978-1-4842-8306-6_18

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