Alexander and Frederik Peiniger

April Ursula Fox

Chapter Chapter 6 in Social Media Analytics Strategy, 2022, pp 83-92 from Springer

Abstract: Abstract In 2010, Alexander and Frederik Peiniger created the first version of what would later become quintly Inc. Working in digital marketing and facing the hard work of tracking social media analytics manually for clients, they built a technology that would automate that process.

Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-1-4842-8306-6_6

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DOI: 10.1007/978-1-4842-8306-6_6

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