History and Concept of Luxury

Miguel Angelo Hemzo ()
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Miguel Angelo Hemzo: Universidade de São Paulo

Chapter Chapter 1 in Marketing Luxury Services, 2023, pp 1-19 from Springer

Abstract: Abstract In this chapter, it is discussed how luxury evolved and how the concept of luxury changed over time, up to the one we know today. This chapter is mainly based on an article by M. A. Hemzo and L. F. Hemzo (SEMEAD—Seminários em Administração. EAD/FEA/USP, Vol. 21, 2018).

Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-030-86073-8_1

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DOI: 10.1007/978-3-030-86073-8_1

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