Nudging

Nik Kinley and Shlomo Ben-Hur
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Shlomo Ben-Hur: IMD Business School

Chapter 10 in Changing Employee Behavior, 2023, pp 179-199 from Springer

Abstract: Abstract Nudging is all about the economics of decision-making, and how governments, organizations and everyday leaders and managers can use practical techniques founded in hard academic research to become architects of choice: able to craft and shape situations so that they shift people’s decisions and behavior.

Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-031-29340-5_10

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DOI: 10.1007/978-3-031-29340-5_10

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