The Heart of the Matter—Effective Change Management
Leslie P. Willcocks (),
John Hindle (),
Matt Stanton () and
John Smith ()
Chapter Chapter 21 in Maximizing Value with Automation and Digital Transformation, 2024, pp 171-179 from Springer
Abstract:
Abstract Major projects mean big change, to which the organisation itself needs to adapt. Moving into American or Asian markets, embedding digital transformationDigital transformation, rolling out a new world car—such strategic moves need not just change managementChange management underpinning the project, but also require the organisation itself to change, to some degree or other. How to achieve this?
Date: 2024
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-031-46569-7_21
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DOI: 10.1007/978-3-031-46569-7_21
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