Consumer Decision-Making Strategies

Eugene Y. Chan ()
Additional contact information
Eugene Y. Chan: Toronto Metropolitan University

Chapter Chapter 1 in Consumer Behavior in Practice, 2024, pp 3-21 from Springer

Abstract: Abstract Apply rational decision-makingdecision-making models to assess and predict consumer choices, equipping the ability to recognize and use these models to analyze and enhance consumer decision-making processes.

Keywords: Decision-making; Rationality; Information processing (search for similar items in EconPapers)
Date: 2024
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-031-50947-6_1

Ordering information: This item can be ordered from
http://www.springer.com/9783031509476

DOI: 10.1007/978-3-031-50947-6_1

Access Statistics for this chapter

More chapters in Springer Books from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().