Luxury Consumer Behavior

Eugene Y. Chan ()
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Eugene Y. Chan: Toronto Metropolitan University

Chapter Chapter 6 in Consumer Behavior in Practice, 2024, pp 107-126 from Springer

Abstract: Abstract The concept of luxury is intricate and multifaceted, going beyond simple utility or necessity. It speaks of goods, services, or encounters that are above average and offer a higher standard of quality, exclusivityexclusivity, and aesthetic pleasure. Craftsmanship, rarity, prestige, and a strong emotional draw are frequently linked to luxury.

Keywords: Status signal; Aspirations; Exclusivity; Sustainable luxury (search for similar items in EconPapers)
Date: 2024
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-031-50947-6_6

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DOI: 10.1007/978-3-031-50947-6_6

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