Change management in alliances
Theresia Theurl and
Eric Meyer
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Theresia Theurl: University of Münster
Eric Meyer: University of Münster
A chapter in Change 2.0, 2008, pp 55-64 from Springer
Abstract:
Abstract Change management usually refers to a change within a company. This is increasingly inappropriate since more and more companies are working together with partners in alliances, joint ventures or other cooperative arrangements. Therefore, appropriate tools have to be developed to manage change in alliances. This contribution shows how suitable construction and management of alliances may facilitate change and what specifics have to be considered in the change management of alliances.
Keywords: Change Management; Strategic Alliance; Harvard Business Review; Harvard Business School; Leading Change (search for similar items in EconPapers)
Date: 2008
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-540-77495-2_5
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DOI: 10.1007/978-3-540-77495-2_5
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