Strategic Foresight

Heinrich Arnold, Michael Erner, Peter Möckel and Christopher Schläffer
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Heinrich Arnold: Deutsche Telekom AG
Michael Erner: Deutsche Telekom AG
Peter Möckel: Deutsche Telekom AG
Christopher Schläffer: Deutsche Telekom AG

A chapter in Applied Technology and Innovation Management, 2010, pp 12-24 from Springer

Abstract: Abstract Strategic foresight activities allow companies to identify weak signals of change and react to opportunities and threats in their environment. This chapter describes the strategic foresight practices of Deutsche Telekom and their relation to the innovation and applied R&D activities. Differentiating between continuous foresight (undirected scanning of the environment) and project-based foresight (issue driven), methods, tools, and processes are described. Activities include consumer foresight, competitor foresight, and technology foresight.

Keywords: Information Acquisition; Mobile Telephony; Insight Clinic; Business Field; Technology Radar (search for similar items in EconPapers)
Date: 2010
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-540-88827-7_3

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DOI: 10.1007/978-3-540-88827-7_3

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