Revenue Growth and New Products
David E. Vance ()
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David E. Vance: School of Business Rutgers University
Chapter Chapter 7 in Corporate Restructuring, 2009, pp 103-120 from Springer
Abstract:
Abstract Grow or die is an immutable law of business. A company that is not focused on growth is going to have its customers stolen, technology bypassed, best employees lured away and opportunities missed. Ultimately it is going to die. There is no way to stand still in business. Even a business in trouble must find a way to grow. The problem is that companies in trouble or that are under-performing their peers, have limited resources to devote to growth. But the most serious impediment to growth may be what a company is willing to do. In this chapter we will discuss a number of strategies for growth including (i) driving customers, (ii) defining new market spaces, and (iii) new product development.
Keywords: Core Competency; Voice Over Internet Protocol; Repeat Sale; Sales Person; Sales People (search for similar items in EconPapers)
Date: 2009
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-642-01786-5_7
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DOI: 10.1007/978-3-642-01786-5_7
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