Research design

Aline Krämer ()
Additional contact information
Aline Krämer: Chair of Corporate Sustainability

Chapter 3 in Low-Income Consumers as a Source of Innovation, 2015, pp 91-131 from Springer

Abstract: Abstract The present chapter describes the research design of the study. As illustrated in figure 15, a research design is composed of three key elements (Creswell 2009, 5): (1) the underlying research paradigms on what constitutes knowledge, (2) the research strategy chosen to test or build knowledge, and (3) the methods for data collection and analysis.

Keywords: Case Study Research; Creative Idea; Multiple Case Study Design; Creativity Score; Creativity Dimension (search for similar items in EconPapers)
Date: 2015
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-658-08930-6_3

Ordering information: This item can be ordered from
http://www.springer.com/9783658089306

DOI: 10.1007/978-3-658-08930-6_3

Access Statistics for this chapter

More chapters in Springer Books from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().