Practice: AI Tools and Their Application Possibilities

Livia Rainsberger
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Livia Rainsberger: WISSENCE

Chapter 4 in AI - The new intelligence in sales, 2022, pp 41-102 from Springer

Abstract: Abstract In this chapter, the possibilities of artificial intelligence in the sales area are explained in more detail and concretized. For this purpose, the countless AI tools and their application possibilities are summarized in 20 supercategories that are described in detail. You will learn how AI systems can improve the respective sales activities and processes and which concrete application possibilities there are for sales. For each category, examples of tools are given as well as a concrete practical example is described. The chapter is intended to enable you to find concrete possibilities for the use of AI tools for your company. In addition, the goal is for you to get a better idea of the potential that artificial intelligence offers for the sales area, so that you can derive concrete need for action for your sales organization.

Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-658-38251-3_4

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DOI: 10.1007/978-3-658-38251-3_4

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