What Hinders Change

Claudia Thonet

Chapter 4 in The Agile Sales, 2023, pp 57-75 from Springer

Abstract: Abstract It is no coincidence that change is a complex undertaking. There are many obstacles that need to be taken into account: from typical thinking errors to classic resistance and justified objections. The better you understand the reasons for the obstacles, the more precisely you can find solutions. In this chapter you will learn about the typical resistances and obstacles as well as how to deal with them professionally.

Date: 2023
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DOI: 10.1007/978-3-658-38286-5_4

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