Africa Is Different From What You Think

Christian Hiller Gaertringen ()

Chapter Chapter 2 in Practical Handbook Business in Africa, 2023, pp 9-27 from Springer

Abstract: Abstract Images of starving children and exhausted women still shape the image of Africa in Germany. However, the continent produces a multitude of brave, inventive, and innovative entrepreneurs. The way they develop their businesses differs in many respects from founders in Europe. They learn to cope with a dilapidated infrastructure and other adversities. Entrepreneurs in the North can also learn from this.

Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-658-42518-0_2

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DOI: 10.1007/978-3-658-42518-0_2

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