Lessons Learned

Michael Prilla (), Ute Reuter (), Michael Schermann (), Thomas Herrmann (), Wolfgang Burr () and Helmut Krcmar ()
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Michael Prilla: Ruhr-University of Bochum
Ute Reuter: Universität Stuttgart
Michael Schermann: Technische Universität München
Thomas Herrmann: Ruhr-University of Bochum
Wolfgang Burr: Universität Stuttgart

Chapter B.11 in Implementing International Services, 2011, pp 245-258 from Springer

Abstract: Zusammenfassung Case study research can be seen as an inclusive and pluralistic strategy to find empirical results, serving all three purposes of empirical research. A case study can be of exploratory, descriptive or explanatory nature, of which all three can be found within the MARIS case studies. “The essence of a case study, the central tendency among all types of case study, is that it tries to illuminate a decision or a set of decisions: why they were taken, how they were implemented, and with what result” (Schramm, 1971, cited from Yin, 2003, 12). This set of decisions was illuminated in the course of each of the three case studies conducted within the MARIS project.

Keywords: Service Process; Case Study Research; Method Component; Service Assessment; Service Configuration (search for similar items in EconPapers)
Date: 2011
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DOI: 10.1007/978-3-8349-6445-8_14

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