Theoretical and Methodological Foundations of the MARIS Choice of Location Method

Ute Reuter () and Wolfgang Burr ()
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Ute Reuter: Universität Stuttgart
Wolfgang Burr: Universität Stuttgart

Chapter C.1 in Implementing International Services, 2011, pp 261-273 from Springer

Abstract: Zusammenfassung The market assessment method (see chapter B.4) was developed based on practical implications of foreign direct investment as well as theoretical assumptions concerning the choice of an international location.

Date: 2011
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DOI: 10.1007/978-3-8349-6445-8_15

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