Competitive Intelligence
Katja Wolter
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Katja Wolter: Steinbeis-Hochschule Berlin
A chapter in Application Management, 2011, pp 183-215 from Springer
Abstract:
Abstract The leading drivers of strategic chance in our current environment are globalization and technological innovation. According to B radley, H ausman and N olan, leading change in technology will be a fusion of information technologies and telecommunications, resulting in creating new industries, restructuring existing ones and changing the way companies compete.
Keywords: Competitive Advantage; Business Intelligence; Cash Market; Competitive Strategy; Swot Analysis (search for similar items in EconPapers)
Date: 2011
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-8349-6492-2_8
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DOI: 10.1007/978-3-8349-6492-2_8
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