Looking Ahead

Ashok Sethi
Additional contact information
Ashok Sethi: Illuminera Institute

Chapter Chapter 10 in Chinese Consumers, 2019, pp 177-187 from Springer

Abstract: Abstract Predicting they say is difficult, especially if it is for the future. All predictions rely on history, deciphering what has happened, sifting long-term trends from short-term blips, and painting a course for the future. Given the fact that China has such a short history of consumption and marketing, and that history is also being re-written by the digital juggernaut, does not really bolster confidence for future predictions—as there are no precedents to learn from the past—either in China or any other country. However, based on an interpretation of historical trends as well as the digital forces sweeping across the Chinese landscape, I am ready to take the risk of extending my neck and making some calls for the future.

Keywords: Chinese Landscape; New Energy Vehicles (NEVs); Sharing Economy; Self-driving Vehicles (SDVs); Facial recognitionFacial Recognition (search for similar items in EconPapers)
Date: 2019
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-981-10-8992-3_10

Ordering information: This item can be ordered from
http://www.springer.com/9789811089923

DOI: 10.1007/978-981-10-8992-3_10

Access Statistics for this chapter

More chapters in Springer Books from Springer
Bibliographic data for series maintained by Sonal Shukla (sonal.shukla@springer.com) and Springer Nature Abstracting and Indexing (indexing@springernature.com).