Mobile Payment Technology
Mohammed Faris () and
Mohd Nazri Mahmud
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Mohammed Faris: Universiti Sains Malaysia, School of Electrical and Electronic Engineering
Mohd Nazri Mahmud: Universiti Sains Malaysia, School of Electrical and Electronic Engineering
A chapter in Artificial Neural Networks and Structural Equation Modeling, 2022, pp 179-199 from Springer
Abstract:
Abstract Using mobile payment technology improves many tasks. Mobile payment technology has a high value due to the perceived benefit of such a technology. Adopting mobile payment technology increases purchasing convenience, improves customer satisfaction, and increases efficiency at checkout. However, the SEM and ANN literature has explored many of the determinants of mobile payment technology adoption such as mobile usefulness, price savings, and referent network size. This chapter contributes to describing the determinants of mobile payment and provides practitioners with insight into how to motivate customers to adopt mobile payment technology.
Keywords: Mobile payment; SEM and ANN analysis; Payment technology; Mobile payment adoption (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-981-19-6509-8_11
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DOI: 10.1007/978-981-19-6509-8_11
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