Artificial Neural Networks and Structural Equation Modeling

Edited by Alhamzah Alnoor (), Khaw Khai Wah () and Azizul Hassan ()

in Springer Books from Springer

Date: 2022
ISBN: 978-981-19-6509-8
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Chapters in this book:

Artificial Neural Network and Structural Equation Modeling Techniques

Ali Shakir Zaidan and Arash Arianpoor

Determinants of Social Commerce

Nadia A. Atshan and Gadaf Rexhepi

Technology Acceptance Model in Social Commerce

Fawaz Jumaah, Sani Salisu and Shahad Alfahad

Social Commerce of Rural Communities

Abdullah Mohammed Sadaa, Yuvaraj Ganesan, Sammar Abbas, Tha’er Majali and Alyaa Abdulhussein Kareem Alsaedi

Electronic Word of Mouth and Social Commerce

Ali Shakir Zaidan, XinYing Chew, Khai Wah Khaw and Marcos Ferasso

Determinants of Customer Intentions to Use Social Commerce

Hasan Oudah Abdullah, Hadi Al-Abrrow, Nadia A. Atshan and Sammar Abbas

Barriers to Using Social Commerce

Abbas Gatea Atiyah and Ruqayah Alaa Zaidan

The Role of BlockChain Adoption and Supply Chain Practices on Social Commerce

Krar Muhsin Thajil, Hadi AL-Abrrow and Hasan Oudah Abdullah

Mobile Commerce and Social Commerce with the Development of Web 2.0 Technology

Nadia A. Atshan, Hadi Al-Abrrow, Hasan Oudah Abdullah and Hussam Al Halbusi

How Electronic Word of Mouth (eWOM) and Trust Affect Customers’ Intention

Raed Khamis Alharbi, Ghufran Alsaker, Noor Azira Binti Rushar Haimi and Alhamdi Mohammed

Mobile Payment Technology

Mohammed Faris and Mohd Nazri Mahmud

The Role of Online Advertising in the Intentions of Customers

Sammar Abbas, Zeeshan Zaib Khattak and Hadi Al-Abrrow

Intention to Use Social Media Technology Among Customers

Melike Sak, Yavuz Çetin, Ali Turan Bayram and Gül Erkol Bayram

Barriers to Using Mobile Payment Technology

Alaa Mahdi Sahi, Haliyana Khalid and Alhamzah F. Abbas

Green Practices in Marketing

Ahmed Mahdi Abdulkareem and AlokKumar Chakrawal

Social Responsibility in Marketing

Yuvaraj Ganesan, Abdullah Mohammed Sadaa, Alyaa Abdulhussein Kareem, Ahmed Mohammad Aldegis and Mohammed Alawi Al-Sakkaf

Sustainability and Social Responsibility in Marketing

Paiman Ahmad, Hussein Khalifa and Shrinivas Kulkarni

Artificial Neural Network and Structural Equation Modeling in the Future

Marcos Ferasso and Alhamzah Alnoor

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DOI: 10.1007/978-981-19-6509-8

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