Epilogue

Kenneth Jarrett ()

Chapter Chapter 9 in Selling to China, 2023, pp 177-186 from Springer

Abstract: Abstract At a time when popular discourse in the United States seems more focused on why American companies should not pursue business with China, Selling to China is a useful reminder of the depth of U.S.-China commercial engagement and the potential costs of taking economic decoupling too far.This book reminds us that conducting business in China has never been easy, but that American companies have been successful. In an era of growing U.S.-China frictions, however, the paths to success have become more challenging as national security considerations weigh more heavily over the pursuit of commerce. The business executives who have contributed to this volume offer valuable advice about operating in China. This includes the importance of government relations and being sensitive to cultural differences. We are also reminded that Chinese companies can be formidable competitors and this will only become more so moving forward.

Date: 2023
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DOI: 10.1007/978-981-99-1953-6_9

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