Digital Marketing Brief

Diego Adolfo Carrasco Gubernatis

Chapter Chapter 31 in The Digital Marketer's Playbook, 2024, pp 345-369 from Springer

Abstract: Abstract In the realm of digital marketing, the importance of a comprehensive brief cannot be overstated. A well-crafted digital marketing brief ensures that all parties involved in the campaign are aligned with your objectives, goals, and expectations. This chapter delves into how to construct an effective digital marketing brief that serves as a roadmap for your marketing efforts, guiding providers and stakeholders through the complex landscape of digital marketing.

Date: 2024
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:979-8-8688-0546-2_31

Ordering information: This item can be ordered from
http://www.springer.com/9798868805462

DOI: 10.1007/979-8-8688-0546-2_31

Access Statistics for this chapter

More chapters in Springer Books from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().