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Global Business Strategy

Kazuyuki Motohashi

in Springer Texts in Business and Economics from Springer

Date: 2015
Edition: 2015
ISBN: 978-4-431-55468-4
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Citations: View citations in EconPapers (6)

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Chapters in this book:

Ch 1 Introduction: Needs for New Global Strategies
Kazuyuki Motohashi
Ch 2 Management Strategies for Global Businesses
Kazuyuki Motohashi
Ch 3 Changes in the Global Economic Environment
Kazuyuki Motohashi
Ch 4 Comparison of Economic Institutions in China and India
Kazuyuki Motohashi
Ch 5 New Business Model as Response to Competition from Emerging Economies
Kazuyuki Motohashi
Ch 6 India’s Neemrana Industrial Park for Japanese Firms
Kazuyuki Motohashi
Ch 7 Alliance-Based Global Strategy
Kazuyuki Motohashi
Ch 8 Hitachi Construction Machinery: Becoming a Wholly Owned Chinese Entity
Kazuyuki Motohashi
Ch 9 Marketing Theory in Global Business Context
Kazuyuki Motohashi
Ch 10 Shiseido Marketing in China
Kazuyuki Motohashi
Ch 11 International R&D Management
Kazuyuki Motohashi
Ch 12 Multinationals’ R&D in China and India
Kazuyuki Motohashi
Ch 13 Thailand’s National Science and Technology Development Agency and Japanese Firms
Kazuyuki Motohashi
Ch 14 Suzuki Motor’s Expansion in India
Kazuyuki Motohashi
Ch 15 Strategy Integration at the Global Level
Kazuyuki Motohashi

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Persistent link: https://EconPapers.repec.org/RePEc:spr:sptbec:978-4-431-55468-4

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DOI: 10.1007/978-4-431-55468-4

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