Business Models and Value Creation in the Video and Gaming Market

Bernd W. Wirtz
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Bernd W. Wirtz: German University of Administrative Sciences

Chapter 11 in Media Management, 2020, pp 169-182 from Springer

Abstract: Abstract Since the end of the 1990s, it has been obvious that the video and computer game market has become an important entertainment and economy sector. Computer and video games have been established as a common means of entertainment in large parts of the society. In 2001 the US revenue of computer and video games, which amounted to 9.4 billion USD, exceeded the revenue of the US movie industry (8.1 billion USD) for the first time.

Date: 2020
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DOI: 10.1007/978-3-030-47913-8_11

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