 CrowdfundingAmy Van Looy
Chapter 10 in Social Media Management, 2022, pp 207-223 from Springer Abstract: Abstract This chapter elaborates on crowdfunding, which is an alternative funding mechanism for organizations and entrepreneurs to raise small amounts of money from the crowd as micro-investors (instead of a large amount of money from the bank or a few macro-investors). Although crowdfunding may still concern a loan that needs to be paid off, an increasing number of crowdfunding projects only focus on giving rewards in return. This chapter discusses the history and rise of crowdfunding. The reader gets to know the different types of crowdfunding projects, which are linked to different dedicated crowdfunding platforms. Besides providing general tips and tricks for doing a crowdfunding project and the role of social media, this chapter looks at legal issues and risks that are linked to crowdfunding. Keywords: Crowdfunding; Fund-raising; Funding; Fan funding; Investment; Micro-investor; Entrepreneur; Backer; Pitch; Pitching; Pledge; Perk; Reward; Equity; Debt; Micro-financing; Peer-to-peer lending; Interest; Social lending; Philanthropy; Good cause; Preorder; Platform; Crowdfunding risks (search for similar items in EconPapers) There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it. Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:spr:sptchp:978-3-030-99094-7_10 Ordering information: This item can be ordered from DOI: 10.1007/978-3-030-99094-7_10 Access Statistics for this chapter More chapters in Springer Texts in Business and Economics from Springer |
Is your work missing from RePEc? Here is how to contribute.
Questions or problems? Check the EconPapers FAQ or send mail to .
EconPapers is hosted by the
School of Business at Örebro University.