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Bernd Günter (), Matthias Kuhl, Markus Ungruhe and Ian Wilkinson
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Bernd Günter: University of Duesseldorf
Matthias Kuhl: IBM Deutschland GmbH
Markus Ungruhe: DB Schenker Rail
Ian Wilkinson: University of Sydney Business School

Chapter 5 in Fundamentals of Business-to-Business Marketing, 2015, pp 227-273 from Springer

Abstract: Abstract The subject of this chapter is supply chain management. It describes a number of changes in technology that have taken place in recent times that have significant implications for supply chain management. The nature of supply chain management strategies is explained, including the make or buy decision. This chapter also discusses about what is involved in supply chain planning, implementation, and quality control.

Keywords: Market Research; Order Quantity; Quality Management System; Supply Management; Enterprise Resource Planning (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sptchp:978-3-319-12463-6_5

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DOI: 10.1007/978-3-319-12463-6_5

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