Revenue Management Theory and Practice:Theoretical and Empirical Research

Edited by Hiroshi Obata and Fumiko Hiki

in World Scientific Books from World Scientific Publishing Co. Pte. Ltd.

Abstract: This book provides a broad overview of revenue management and examines this topic from different perspectives. It is divided into three major parts. The first part deals with issues related to business model changes; the second part deals with customer, market and marketing issues and the third part examines revenue management and related issues from various other perspectives.

Keywords: Business Model Change; Servitization; Expansion of Revenue Management; Customer Management Accounting; Pricing; Revenue Drivers (search for similar items in EconPapers)
JEL-codes: M1 M41 (search for similar items in EconPapers)
Date: 2025
ISBN: 9789811286926
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Chapters in this book:

Ch 1 Theoretical Foundations of Revenue Management , pp 3-13

Hiroshi Obata

Ch 2 Revenue Management for Customer Success , pp 15-27

Fumiko Hiki

Ch 3 Revenue Management, Product Costing, and Servitization , pp 29-47

Hiroto Kataoka

Ch 4 The Role of Customer Management Accounting for the Effective Implementation of Revenue Management , pp 51-64

Akimichi Aoki

Ch 5 Impact of Hotel Service Quality on Revisit Intention during COVID-19 , pp 65-82

Juhyeok Jang

Ch 6 Developing a Profitable New Product with Value-Based Pricing and Target Pricing , pp 83-102

Yoshiteru Minagawa

Ch 7 Pricing Capability for Revenue Management , pp 103-114

Risa Asaishi

Ch 8 Lead Time Reduction and Revenue Management: Case Study on A-One Seimitsu Inc , pp 117-132

Zhi Wang

Ch 9 Revisiting Revenue Drivers: Accounting and Marketing for Sustainability Development , pp 133-151

Asako Kimura

Ch 10 Revenue Management in Crisis: The Case of the Airline Industry , pp 153-169

Shinnosuke Hara

Ch 11 The Use of Revenue Management Techniques in Performance Management: A Case Study of Servitized Firms , pp 171-189

Keita Inoue

Ch 12 Management for the Long-Term Sustainability of Companies as Practiced by Merchants in Edo: Elementary Revenue Drivers in Eighteenth-Century Japan , pp 191-205

Kozo Suzuki

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