THE CONTRIBUTION OF FINANCIAL STATEMENT ANALYSIS OF GREEK HOTEL UNITS TO THEIR EFFECTIVENESS OF ADMINISTRATION

Panagiota Dionyssopoulou and Stiliani Asvesta
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Panagiota Dionyssopoulou: Management of Tourist Enterprises, Hellenic Open University, 16, Sachtouri str. & Ag.Andreou, Patra, 26 222, Greece
Stiliani Asvesta: Accounting, Technological Educational Institution of Western Macedonia Koila, Kozani, 50100, Greece

Chapter 27 in Marketing and Management Sciences, 2010, pp 147-154 from World Scientific Publishing Co. Pte. Ltd.

Abstract: AbstractThe objective of this paper was to study the utility of methods of financial statement analysis in business decision-making, and the extent of their use by the administration of Greek hotel units.The issues taken into consideration were:• The investigation about whether accounting provides the suitable tools to contribute to the effectiveness of hotel business administration.• The research about the extent of application of financial analysis methods of statements, issued or not, by the Greek hotel enterprises.

Keywords: Management, Organizational Behavior, Marketing; Negotiation, Dynamic Models, International Business, Strategic Business, Human Resource, (search for similar items in EconPapers)
JEL-codes: O30 (search for similar items in EconPapers)
Date: 2010
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