Marketing and Management Sciences

Edited by Damianos P Sakas and Nikolaos Konstantopoulos

in World Scientific Books from World Scientific Publishing Co. Pte. Ltd.

Abstract: This book is a collection of selected papers presented at the International Conference of Marketing and Management Sciences held from 23 to 25 May 2008 in Athens, Greece. The papers focus on how globalization has had significant impact on companies, societies and individuals alike. They discuss the need for new strategies and practices that can help cope with changes that arise due to globalization. Written in a simple manner, this book will be of interest to academics studying and teaching marketing and management courses and to managers dealing with strategies to cope with changes due to globalization.

Keywords: Management, Organizational Behavior, Marketing; Negotiation, Dynamic Models, International Business, Strategic Business, Human Resource (search for similar items in EconPapers)
JEL-codes: O30 (search for similar items in EconPapers)
Date: 2010
ISBN: 9781848165090
References: Add references at CitEc
Citations:

Downloads: (external link)
https://www.worldscientific.com/worldscibooks/10.1142/p692 (text/html)
Ebook Access is available upon purchase

Chapters in this book:

Ch 1 ONLINE ATMOSPHERICS: CLASSIFICATION AND COMPARISON BETWEEN BRITISH AND SPANISH CONSUMERS , pp 1-6

Almudena Eizaguirre, María García Feijoo and Jaione Yábar

Ch 2 THE BATTLE OF MARATHON: SEGMENTING, TARGETING AND POSITIONING IN THE ANCIENT AND CONTEMPORARY GREECE , pp 7-9

Christos Livas, George Gkiokas and Shumaila Yousafzai

Ch 3 ADMINISTRATIVE FACULTIES OF ACADEMIC LEADERS , pp 10-21

Damianos P. Sakas and T. E. Simos

Ch 4 REQUEST FOR A NEW SCHEME OF INTERNET INTERCONNECTIONS AND NETWORK USAGE CHARGING FOR NEXT GENERATION INTERNET SERVICES , pp 22-26

Dohoon Kim, Hyun-Ju Chang, Kyung-Sun Lee and Su-Jung Lee

Ch 5 THE COLLABORATIVE PRODUCT LIFECYCLE MANAGEMENT IN THE ENTERPRISE 2.0 , pp 27-32

Domenico Consoli

Ch 6 DEMARKETING IN THE INDUSTRIAL SECTOR , pp 33-36

Doris Reingruber

Ch 7 PROMOTION AND HOSPITALITY INDUSTRY: ALBANIA AS A CASE STUDY , pp 37-42

Elenica Pjero and Irma Shyle

Ch 8 PREDICTORS OF BEHAVIOURAL LOYALTY IN A PROFESSIONAL SPORT MEMBERSHIP CONTEXT , pp 43-45

Emily J. Sheridan, Geoffrey N. Soutar and James A. Dimmock

Ch 9 FACTORS INFLUENCING KNOWLEDGE SHARING IN AN ELECTRONIC COMMUNITY OF PRACTICE , pp 46-49

Emrah Orhun and James Hopple

Ch 10 THE RELATION BETWEEN CONSUMER INNOVATIVENESS AND INNOVATION SUCCESS: THE CASE OF IPHONE , pp 50-57

Francesca Cabiddu, Maria Chiara Di Guardo and Daniela Pettinao

Ch 11 EXPLORING THE "QUASI-BUYING PROCESS" THAT MARKETING LECTURERS GO THROUGH WHEN SELECTING A MAIN TEXTBOOK FOR AN INTRODUCTORY MARKETING MODULE , pp 58-63

George Masikunas

Ch 12 JACQUES DERRIDA ON UNCONDITIONAL AND CONDITIONAL HOSPITALITY , pp 64-68

Gerasimos Kakoliris

Ch 13 IMPACT OF ORGANIZATIONAL STRUCTURES ADJUSTMENT IN BIG CONSTRUCTION PROJECTS ON A PROJECT SUCCESS , pp 69-75

Goran Cirovic and Simo Sudjic

Ch 14 EFFECTS OF MACROECONOMIC ANNOUNCEMENTS ON STOCK RETURNS ACROSS VOLATILITY REGIMES , pp 76-80

Henry Aray

Ch 15 SYSTEM DYNAMICS APPROACH FOR ENHANCING CORE COMPETENCE OF THE LCD INDUSTRY , pp 81-86

Hyun-Ju Chang and Dohoon Kim

Ch 16 THE EFFECTS OF INNOVATION IN EMPLOYMENT AND INVESTMENT ACTIVITY: AN EMPIRICAL ANALYSIS IN FOOD PRODUCTS' AND BEVERAGES' INDUSTRY , pp 87-90

Ilias A. Makris

Ch 17 A GENERAL AND FLEXIBLE FUZZY CLASSIFICATION FRAMEWORK AND ITS APPLICATION TO MEDICAL DIAGNOSIS , pp 91-95

Ioannis Gadaras and Ludmil Mikhailov

Ch 18 STRATEGIC BRAND MANAGEMENT IN DOMESTIC AND FOREIGN PRODUCTS OFFERED IN TURKISH MARKET AND COMPARISON OF BRAND EQUITY , pp 96-100

Ipek Savasci

Ch 19 THE INFLUENCE OF ORGANIZATIONAL CULTURE ON KNOWLEDGE TRANSFER: EMPIRICAL EVIDENCE FOR TRAINING TRANSFER IN RESTAURANT CHAINS , pp 101-105

José Luis Ballesteros-Rodríguez, Petra de Saá-Pérez and Desiderio J. García-Almeida

Ch 20 SYSTEM DYNAMICS MODEL FOR COMPETITION ANALYSIS BETWEEN LCD AND PDP IN THE FPD TV MARKET , pp 106-110

Kyung-Sun Lee and Dohoon Kim

Ch 21 TRUST AND INSPIRATIONAL LEADERSHIP: THE KEYS TO SUCCESSFUL ORGANISATIONAL CHANGE , pp 111-115

Lesley Mearns

Ch 22 FAMILY INDEBTEDNESS IN THE CZECH REPUBLIC AND NEW EU MEMBER COUNTRIES , pp 116-121

Luboš Smrčka

Ch 23 THE RESCUE PRINCIPLE IN CZECH BANKRUPTCY LAW AS IT EXISTS NOW AND IN THE FUTURE , pp 122-127

Luboš Smrčka

Ch 24 THEORY OF THE DEGREE OF TRUST AND ITS APPLICATION IN THE MARKETING , pp 128-134

Momtchil Dobrev

Ch 25 WHITE OR BLACK MAGIC FOR YOUR BUSINESS? COMPETITIVE INTELLIGENCE AND CORPORATE ESPIONAGE , pp 135-139

Oana – Antonia Colibasanu

Ch 26 COMPETITIVENESS AND ADVERTISING IN GREEK FOOD AND BEVERAGE MANUFACTURING FIRMS , pp 140-146

Ourania Notta and Aspasia Vlachvei

Ch 27 THE CONTRIBUTION OF FINANCIAL STATEMENT ANALYSIS OF GREEK HOTEL UNITS TO THEIR EFFECTIVENESS OF ADMINISTRATION , pp 147-154

Panagiota Dionyssopoulou and Stiliani Asvesta

Ch 28 NATURAL DRIFT IN ORGANIZATIONS , pp 155-158

Patricia Dupin

Ch 29 THE B.L.I.S.S. OF MAKING A DIFFERENCE: SEEKING FOR SIGNS OF LEADERSHIP TRANSFORMATION IN THE 21ST CENTURY TO INVOKE INDIVIDUAL AND COLLECTIVE IDENTITY DEVELOPMENT , pp 159-162

Patrick A. Fuss

Ch 30 THE IMPORTANCE OF THE CONTROL FUNCTION IN PROJECT MANAGEMENT , pp 163-171

Paul Watson

Ch 31 ESTIMATION METHODS FOR DETECTING NON-ADDITIVE EFFECTS IN STRUCTURAL EQUATION MODELS: AN EXHIBITION OF THE TWO STEP-SINGLE INDICANT AND TWO-STAGE LEAST SQUARES METHODS IN THE CONTEXT OF CONSUMER SERVICE EVALUATION NETWORKS , pp 172-176

Pavlos A. Vlachos and Adam P. Vrechopoulos

Ch 32 STRESS MANAGEMENT STYLES DURING THE IMPLEMENTATION OF ORGANIZATIONAL CHANGE PROGRAM: A CASE ANALYSIS , pp 177-180

Razali Bin Mat Zin

Ch 33 PUBLIC PRIVATE PARTNERSHIP, NET EFFECTS AND RISKS – THE CHALLENGE FOR VALUATION AND THE DECISION MAKING PROCESS , pp 181-185

Sieber Patrik and Kršková Martina

Ch 34 REGIONALISATION OF SERVICE TRADE ISSUES UNDER THE MULTILATERAL TRADING REGIME , pp 186-190

Somasri Mukhopadhyay

Ch 35 REAL OPTIONS VALUATION MODEL OF LINE EXPANSION PROBLEM IN THE AMOLED INDUSTRY , pp 191-195

Su-Jung Lee and Dohoon Kim

Ch 36 POLLS & MASS MEDIA: AN INTERACTIVE RELATION , pp 196-202

Theodorou Spyridoula and Panas Epaminondas

Ch 37 MEASUREMENT INDOCATORS OF INTELLECTUAL CAPITAL – A CRITICAL REVIEW , pp 203-207

Tse-Ping Dong and Wen-Chih Chen

Ch 38 SUCCESS FACTORS OF E-GOVERNMENT FROM A CITIZEN PERSPECTIVE , pp 208-212

Verena Pühringer

Ch 39 MARKET SEGMENTS SERVE BY HOSPITALITY INDUSTRY IN VLORA REGION, ALBANIA , pp 213-219

Xhiliola Agaraj and Merita Murati

Ch 40 HOW WILL WE STUDY THE RELATIONSHIP IN RELATIONSHIP MARKETING? , pp 220-223

Yi-An Chuang

Ch 41 MANAGING OIL SPILLS IN GREEK WATERS , pp 230-236

Aristotelis B. Alexopoulos and Nikolaos Konstantopoulos

Ch 42 MANAGING PROBLEMS IN SEA TRANSPORT RELATED TO THE DELIVERY OF THE CARGO: LETTERS OF INDEMNITY VS. BILLS OF LADING , pp 237-244

Aristotelis B. Alexopoulos, Nikolaos Konstantopoulos and Anthi Z. Vaxevanou

Ch 43 THE IMPLEMENTATION OF DIFFERENTIATION STRATEGY IN THE AREA OF GREEK PARAMARITIME COMPANIES , pp 245-250

Anthi Z. Vaxevanou and Nikolaos Konstantopoulos

Ch 44 THE STRUCTURE OF BUSINESS AND ECONOMIC PERCEPTIONS IN THE AUTO CARS' MARKET , pp 251-256

George Gountaras and Johanna Gotsi

Ch 45 THE SUPPORTIVE RELATIONS BETWEEN FRANCHISOR AND FRANCHISEE , pp 257-262

Klouvas Isidoros and Papadimitrakis Alexandros

Ch 46 THE CONCEPTUALIZATION OF THE INFORMATICS CONTRIBUTION IN THE SMALL TO MEDIUM ENTERPRISES , pp 263-268

Malliaraki Emmanouela and Pitsineli Georgia

Ch 47 THE SKILLS OF INFORMATICS PROFESSIONALS IN THE FRAMEWORK OF THE SMALL BUSINESS , pp 269-274

Gerazouni Evangelia and Papadopoulou Georgia

Ch 48 THE «INFORMATION» FACTOR IN THE RELATIONSHIP BETWEEN FRANCHISOR AND FRANCHISEE , pp 275-279

Ntanou Angeliki and Tapakoudi Maria

Ch 49 MEASURING SERVICE QUALITY IN THE GREEK'S SHIPPING TRANSPORTATION SECTOR: THE EMERGING GAP IN CUSTOMERS' EXPECTATIONS AND PERCEPTIONS , pp 280-284

Damianos P. Sakas and Terzi Marina

Ch 50 SHIPPING MANAGERS' PERCEPTIONS ON CUSTOMERS' EXPECTATIONS: A MISLEADING CONCEPT? , pp 285-289

Damianos P. Sakas and Terzi Marina

Ch 51 A FIELD STUDY OF THE EXPLORATION OF THE FACTORS INFLUENCING VISITORS' PREFERENCES IN THE MOUNTAINOUS AREA OF NAFPAKTIA, GREECE: IMPLICATIONS FOR AN ADVERTISING COMMUNICATION PROGRAMME , pp 293-298

Evgenia Bitsani, Androniki Kavoura and Paris Kalomenidis

Ch 52 WHAT ARE PUBLIC RELATIONS DOING IN A 'PLACE' LIKE PLACE MARKETING? A PROPOSED PUBLIC RELATIONS PLAN (PRP) FOR THE REGION OF KAINUU, FINLAND , pp 299-304

Alex Deffner and Theodore Metaxas

Ch 53 KNOWLEDGE SECURITY FOR HOSPITALITY INDUSTRY , pp 305-308

Walter S. L. Fung and Richard Y. K. Fung

Ch 54 EXPLORE YOUR DESTINATION BRAND BY "EXPLORING YOUR SENSES" , pp 309-313

Eleftheria Kampa and Irini D. Rigopoulou

Ch 55 FLEXIBILITY OF TOURISM PRODUCT "THE APPLICATION OF AGILE THINKING IN THE TOURISM SECTOR" , pp 314-319

Emmanuel Petrakis and Karpathiotaki Thiresia

Ch 56 DISCOVERING CHARACTERISTICS OF LEARNING ORGANIZATIONS IN THE HOTEL INDUSTRY OF NORTHERN GREECE , pp 320-325

Eugenia Petridou, George Tsourvakas and Niki Glaveli

Ch 57 INTERNAL BRANDING AS A TOOL TO ENSURE THE EMPLOYEES' BRAND PROMISE DELIVERY , pp 326-329

Khanyapuss Punjaisri and Alan Wilson

Ch 58 SELFREGULATION – DOES IT REALLY WORK BETTER THAN REGULATION , pp 330-333

Borut Strazisar

Ch 59 THE EFFECT OF THE OLYMPIC GAMES ON THE TOURISM INDUSTRY OF THE HOST COUNTRY , pp 334-338

Rodoula H. Tsiotsou and Nicole Gouri

Ch 60 THE ROLE OF TOURISM IN EUROPEAN REGIONAL GROWTH , pp 339-343

George M. Korres, George Tsombanoglou and Aikaterini Kokkinou

Ch 61 ARCHITECTURE AS SUBJECT OF HOSPITALITY AND TOURISM MANAGEMENT , pp 344-347

Nikos Papamanolis

Ch 62 A METHODOLOGY FOR ENVIRONMENTAL QUALITY MONITORING AND KNOWLEDGE BASE ENRICHMENT , pp 350-358

Athanasios F. Batzias and Athanasios G. Lagodimos

Ch 63 DECISION MAKING ON OPTIMAL CHOICE OF BIOMASS-TO-ETHANOL PATH BY MEANS OF FUZZY SWOT ANALYSIS , pp 359-365

Dimitris F. Batzias and Yannis A. Pollalis

Ch 64 KNOWLEDGE TRANSFER FROM LABORATORY TO INDUSTRIAL SCALE – AN INTERDISCIPLINARY APPROACH , pp 366-372

Dimitris K. Sidiras

Ch 65 ON THE DEPRECIATION OF INTELLECTUAL CAPITAL ACCUMULATED WITHIN A R&D DEPARTMENT OF AN INDUSTRIAL ENTERPRISE , pp 373-378

Dimitris F. Batzias and John N. Sorros

Ch 66 CONTRIBUTION TO ENVIRONMENTAL CONTINGENT VALUATION – METHODOLOGY AND CASE STUDY , pp 379-385

Dimitris F. Batzias

Ch 67 KNOWLEDGE MANAGEMENT FOR LAKE RESTORATION STRATEGY IN PROTECTED AREAS , pp 386-394

Christina G. Siontorou and Aspasia P. Efthymiadou

Ch 68 KNOWLEDGE ACQUISITION THROUGH ECONOMIC PARAMETER IDENTIFICATION BY MEANS OF MODELING AND DIMENSIONAL ANALYSIS , pp 395-403

Dimitris F. Batzias

Ch 69 HEALTH AND MEDICAL INFORMATION RESOURCES ON THE INTERNET , pp 407-411

Afroditi Fragkou and George Gianakopoulos

Ch 70 WHAT FACTORS MOTIVATE LIBRARIANS TO SHARE KNOWLEDGE IN THEIR WORKPLACE? , pp 412-418

Balatsoukas Panos, Garoufallou Emmanouel, Asderi Stella, Ekizoglou Panagiota and Siatri Rania

Ch 71 APPLICATION OF MODERN MANAGEMENT METHODS IN THE RADIO IN THE GREEK REALITY , pp 419-422

Hristodoyloy Vasiliki and Pallikari Alexandra

Ch 72 INTERLENDING AND UNION CATALOGUES OF THE GREEK ACADEMIC LIBRARIES , pp 423-426

Katerina N. Petropoulou

Ch 73 E-LEARNING: THE APPLICATION OF E-LEARNING IN THE CONTEXT OF LIFE LONG LEARNING IN GREECE , pp 427-430

Katerina N. Petropoulou and John M. Batis

Ch 74 THE COMMUNICATION ROLE OF MULTIMEDIA IN eLIBRARIES , pp 431-434

Damianos P. Sakas and Georgios Gianakopoulos

Ch 75 POLITICS IN SMALL-MEDIUM ENTERPRISES , pp 437-440

Dimitrios Karidas and Kalliopi Dolma

Ch 76 THE SOCIAL RESPONSIBILITY LEVEL OF THE SMALL AND MEDIUM AUTO CAR ENTERPRISES , pp 441-445

George Gountaras and John Papageorgiou

Ch 77 GREEK INDUSTRIES' RESPONSIBILITIES CONCERNING THE ENVIRONMENT PROTECTION , pp 446-451

Nikolaos Konstantopoulos and Aristoteles B. Alexopoulos

Ch 78 THE VARIABLE OF COMMUNICATION IN THE FRANCHISE RELATIONSHIPS , pp 452-456

Nikolaos Konstantopoulos and Damianos P. Sakas

Ch 79 THE USE OF INFORMATICS TECHNOLOGY BY THE SMALL ENTERPRISES , pp 457-461

Reovitsa Christiana and Vlachou Smaragda

Ch 80 THE FEATURES OF THE INFORMATICS NEEDFULNESS IN THE SMALL ENTERPRISES , pp 462-465

Eleni Vlachou and Marina Petrou

Ch 81 THE IMPLEMENTATION OF COMPETITIVE ADVANTAGE ON CORPORATE STRATEGY , pp 466-470

Ioannis Vorrias and Eleftheria Alexiou

Ch 82 BRAND ORIGIN: THEORETICAL FRAMEWORK AND EMPIRICAL EVIDENCE , pp 473-475

Eugenijus Chlivickas and Rasa Smaliukiene

Ch 83 COMPETITIVENESS' SUSTAINABILITY STRATEGY: CONCEPT, MODEL, PRACTICE , pp 476-479

Daiva Daugviliene and Izolda Krutkiene

Ch 84 THE EFFECTIVENESS OF ENTERPRISE MARKETING SYSTEM , pp 480-483

Adomas Ginevicius, Vanda Birute Gineviciene and Valentinas Podvezko

Ch 85 INTEGRATED ASSET AND LIABILITY PORTFOLIO MANAGEMENT AS BASE FOR DEVELOPMENT SUSTAINABILITY QUANTITATIVE DESCRIPTION , pp 484-487

Romualdas Ginevicius and Jelena Stankeviciene

Ch 86 SAVINGS AND INVESTMENTS: AN ASPECT OF SUSTAINABILITY , pp 488-491

Daiva Jureviciene, Egidijus Bikas and Arvydas Paskevicius

Ch 87 THE ROLE OF FINANCIAL SUCCESS OF SMEs IN ACHIEVING ECONOMIC SUSTAINABILITY , pp 492-495

Natalja Lace and Zoja Sundukova

Ch 88 NETWORK-BASED INTERNATIONAL ECONOMY IN THE EUROPEAN UNION: INNOVATION POTENTIAL AND THE NEW CHALLENGES FOR MANAGEMENT AND MARKETING , pp 496-499

Borisas Melnikas

Ch 89 QUANTITATIVE ASSESSMENT OF PORTFOLIO OF ACTIVITIES IN TERMS OF SUSTAINABLE DEVELOPMENT , pp 500-503

Algita Miecinskiene and Viktorija Stasytyte

Ch 90 COMPETENCIES OF FRONT LINE EMPLOYEES ARE ESSENTIAL CONDITION OF TOURISM COMPANIES SUSTAINABLE DEVELOPMENT , pp 504-507

Regina Navickiene

Ch 91 FROM TWO-DIMENSIONAL PROFIT-RISK TO THREE-DIMENSIONAL PROFIT-RELIABILITY-RISK IN FINANCIAL MARKETS , pp 508-511

Aleksandras Vytautas Rutkauskas

Ch 92 THROUGH EFFECTIVE BUSINESS RISK MANAGEMENT TOWARDS REGIONS SUSTAINABLE DEVELOPMENT , pp 512-515

Aleksandras Vytautas Rutkauskas and Giedre Staskeviciute

Ch 93 WORD OF MOUTH COMMUNICATION AS A DRIVING FORCE FOR MUSIC SELECTION: CHALLENGES AND THREATS FOR THE MUSIC INDUSTRY , pp 519-522

George Frigkas, Evangelia Sinodinou and Fotini Skapinaki

Ch 94 THE USAGE OF RICH INTERNET APPLICATIONS (RIAs) AS A METHOD FOR ENHANCING CUSTOMER EXPERIENCE , pp 523-527

Petros Tomaras, Alketas Malioukis and Dimitris Novas

Ch 95 THE IMPACT AND THE APPLICATION OF MARKETING TECHNOLOGY TOOLS (MTT) IN THE CUSTOMER ORIENTED BUSINESS ENVIRONMENT , pp 528-532

Petros Tomaras, Alketas Malioukis and Dimitris Zondiros

Ch 96 INTERNATIONAL MARKETING OF SERVICES AND NEW TECHNOLOGY: AN APPLICATION OF TOURISM WEBSITES EVALUATION WITH THE ELECTRE II METHOD , pp 533-536

Petros Tomaras, Dimitris Novas and Dimitris Zondiros

Ch 97 IS THERE A CONNECTION BETWEEN BRANDS AND THEIR COUNTRIES OF ORIGIN? , pp 537-541

Petros Tomaras, John Tsalikis and Bruce Seaton

Ch 98 NEW TECHNOLOGY AND INTERNATIONAL MARKETING OF SERVICES: PROVIDING EVALUATED TOURISM WEBSITES INFORMATION THROUGH THE INTERNET USING THE ELECTRE II METHOD , pp 542-545

Petros Tomaras, Dimitris Zondiros and Dimitris Novas

Ch 99 THE CHOICE' FACTORS IN THE FRANCHISING ENTREPRENEURSHIP DECISION , pp 548-552

Gkirovitis Pantelis and Papacharalampous Eleni

Ch 100 THE HIRING DECISIONS IN MEDIUM SIZED ENTERPRISES , pp 553-558

Ioannis Korelis and Georgia Koutra

Ch 101 THE FRANCHISING MARKET PERCEPTION AS A FACTOR OF ENTREPRENEURIAL OPTIONS , pp 559-562

Maria Kourmoulaki and Ioanna Siameti

Ch 102 THE YOUNG CUSTOMERS' BEHAVIORS AND PRACTICES IN GREEK MARKET , pp 563-568

Ioannis Kourtidis and Ioanna Toutounzi

Ch 103 YOUNG PEOPLE'S SATISFACTION LEVEL WITH CONSUMER PRODUCTS , pp 569-573

Iliopoulou Dimitra and Kypraios Georgios

Ch 104 THE RECRUITMENT PROCESS IN THE MEDIUM SIZED ENTERPRISES , pp 574-577

Mavraganis Prokopios and Vasilopoulos Vasilios

Ch 105 THE ROLE OF CULTURE IN MERGERS AND ACQUISITIONS , pp 578-583

Ioannis K. Triantafyllopoulos and Nikolaos Konstantopoulos

Ch 106 DOING BUSINESS INVOLUNTARILY: EVIDENCE ON DETERMINANTS OF NECESSITY ENTREPRENEURSHIP FROM THE GREEK PERIPHERY , pp 587-590

Dimitris Stavroulakis and Panagiotis Reklitis

Ch 107 DESTINATION IMAGE FORMATION MODEL , pp 591-595

Dimitrios Stylidis, Matina Terzidou and Konstantinos Terzidis

Ch 108 USING THE BALANCED SCORECARD FRAMEWORK FOR INTEGRATING TRADITIONAL STRATEGY & E-BUSINESS DEVELOPMENT STRATEGY ENVIRONMENT , pp 596-599

Aristodimos Thomopoulos, Konstantinos Siassiakos and George Kaimakamis

Ch 109 INVESTIGATING PRINCIPALS' LEADERSHIP PROFILE IN SECONDARY EDUCATION , pp 600-604

Panagiotis Trivellas and Geraki Akrivoula

Ch 110 BARRIERS FOR E-BUSINESS ENTREPRENEURSHIP: THE GENDER ASPECT , pp 605-608

Panagiotis Trivellas, Ilias Santouridis and Zoe Akrivouli

Ch 111 A CASE STUDY IN ECONOMIC VALUE ADDED: MEASURING AND REWARDING PERFORMANCE IN A DIVISIONALIZED COMPANY , pp 609-613

Evdokia Tsifora and Panagiotis Trivellas

Ch 112 MANAGERIAL MODEL TO IMPLEMENT THE THREE DIMENSIONS OF CSR BASED ON THE DEMING'S CIRCLE , pp 614-617

Mary Vaxevanidou, Panagiotis Reklitis and Christos Akrivos

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