PROACTIVE INVOLVEMENT OF CONSUMERS IN INNOVATION: SELECTING APPROPRIATE TECHNIQUES
Karen L. Janssen and
Ben Dankbaar
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Karen L. Janssen: Radboud University Nijmegen, The Netherlands
Ben Dankbaar: Radboud University Nijmegen, The Netherlands
Chapter 6 in Perspectives on User Innovation, 2010, pp 131-160 from World Scientific Publishing Co. Pte. Ltd.
Abstract:
AbstractThe following sections are included:IntroductionRadical Product InnovationThree types of radicalnessThe development processDifferentiating and Selecting TechniquesEarlier effortsDifferentiating CharacteristicsRequirements for consumer involvement in different situationsAppropriateness of 20 techniquesCase StudiesMethodologyFindingsTechnologically really new product innovationsTrend-break really new product innovationsBreakthrough product innovationsReactive research in the commercialisation phaseSelection of consumersDiscussionTechnologically really new product innovationsTrend-break really new product innovationsBreakthrough product innovationsConclusionAcknowledgementsAppendixReferences
Keywords: User-Driven; Innovation; New Product Development; STS; Social Learning; Collaborative Online Tools (search for similar items in EconPapers)
Date: 2010
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