Intuit ProSeries (A)

Gary G. Whitney and Ellen Cook
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Gary G. Whitney: University of San Diego, San Diego, California 92110-2492, USA
Ellen Cook: University of San Diego, San Diego, California 92110-2492, USA

Chapter 16 in Strategic Technology Management:Building Bridges between Sciences, Engineering and Business Management, 2008, pp 361-384 from World Scientific Publishing Co. Pte. Ltd.

Abstract: AbstractThe following sections are included:Professional Tax Preparation IndustryRenewals and switching costsOperating systems (OS)Annual cycles: Fiscal Year (FY) and Tax Year (TY)Customers and competitorsIntuitIntuit enters the tax software businessIssues in 1993Changing Operating SystemsDecision to Create TPSAugust 1995The decision to transition customers to WindowsDOS SupportLate 1997

Keywords: Science and Business Integration; Scientific Management; Business Management; New Product Development; Technology Transfer; Interdisciplinary Communication; Technology Management; Product Commercialization (search for similar items in EconPapers)
Date: 2008
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