The Theory of QFD and Related Matrices, Rooms and Symbols — Getting Acquainted with the Fundamental Philosophy

Thomas Lager

Chapter 1 in Contemporary Quality Function Deployment for Product and Process Innovation:Towards Digital Transformation of Customer and Product Information in a New Knowledge-Based Approach, 2019, pp 5-21 from World Scientific Publishing Co. Pte. Ltd.

Abstract: In today’s world, the extensive internal and external collaborations, sophisticated product specifications and shorter product development cycles of the company make developmental work very demanding on the R&D department. It is no longer sufficient to develop a product that pleases the customer; it must also be better than the competing products in the global marketplace and must be produced using cost-efficient production processes. The QFD methodology can address all these aspects of today’s product innovation; moreover, it also serves as a tool for “knowledge creation and utilization”, which is a major theme and message of this book.

Keywords: Quality Function Deployment; Product Development; Development; Manufacturing; Innovation; Technology; Product Innovation; Process Industry; Voice of the Customer; House of Quality; Manufacturing Industries; Matrix Analysis; Target Setting; Downstream Matrices; Process Matrix; Raw Material Matrices; Product Matrices; Multiple Progression; Integrated Knowledge Platforms (IKPs); Company Knowledge Creation; Company Knowledge Utilization (search for similar items in EconPapers)
JEL-codes: O3 O32 (search for similar items in EconPapers)
Date: 2019
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