IT IMPLEMENTATION: LESSONS FROM GRAND MERCURE ROXY HOTEL

Mun Kiat Sitoh and Shan Ling Pan
Additional contact information
Mun Kiat Sitoh: National University of Singapore, Singapore
Shan Ling Pan: National University of Singapore, Singapore

Chapter 11 in Dynamics of Governing IT Innovation in Singapore:A Casebook, 2013, pp 221-241 from World Scientific Publishing Co. Pte. Ltd.

Abstract: AbstractThe following sections are included:BACKGROUNDOPPORTUNITIES AND CHALLENGESReaching Out to CustomersImproving Guest ExperienceOnline StrategyIT DecisionIT ImplementationIT Value RealisationGuest Experience StrategyIT DecisionIT ImplementationIT Value RealisationCONCLUSION

Keywords: Governance; IT Innovation; Singapore; Case Study (search for similar items in EconPapers)
Date: 2013
References: Add references at CitEc
Citations:

Downloads: (external link)
https://www.worldscientific.com/doi/pdf/10.1142/9789814417839_0011 (application/pdf)
https://www.worldscientific.com/doi/abs/10.1142/9789814417839_0011 (text/html)
Ebook Access is available upon purchase.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:wsi:wschap:9789814417839_0011

Ordering information: This item can be ordered from

Access Statistics for this chapter

More chapters in World Scientific Book Chapters from World Scientific Publishing Co. Pte. Ltd.
Bibliographic data for series maintained by Tai Tone Lim ().