15 Steps of Strategic Management for Creating Attractive Strategic Options

Eiichi “Eric” Kasahara

Chapter 2 in Practical Strategic Management:How to Apply Strategic Thinking in Business, 2015, pp 17-112 from World Scientific Publishing Co. Pte. Ltd.

Abstract: As I have mentioned previously, the theme of this book is to share tips on how to strengthen the capability of envisioning appropriate directions and attractive strategic options (we refer to this capability as “strategic thinking”), while combining the environmental changes of the market and competitors with management resources and capabilities of the company, and immediately being able to surmise the impact on your business. I have selected 15 points that are regarded as being indispensable for creating attractive strategic options, and compiled them into systematic steps. The 15 steps are largely divided into three parts, and are analyzed under the subjects of “corporate strategy,” “business strategy,” and “performance results”…

Keywords: Strategic Management; Strategic Thinking; Business Strategy; Asset Allocation; Competitive Strategy; Value Chain; Marketing Management; Market Management; Strategic Planning; Innovative Solutions; Scope of Business; Competitive Advantages; Business Model (search for similar items in EconPapers)
Date: 2015
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