Analysis of Consumer Preferences and Willingness-To-Pay for Organic Food Products in Germany

Rebecca Illichmann and Awudu Abdulai

No 156100, 53rd Annual Conference, Berlin, Germany, September 25-27, 2013 from German Association of Agricultural Economists (GEWISOLA)

Abstract: This study employs a choice experiment approach to investigate consumers’ preferences and WTP for organic food products. We use mixed logit models to examine preference heterogeneity. The results revealed significant heterogeneity in preferences for organic apples, milk, and beef product attributes among consumers. The willingness-to-pay (WTP) results obtained from mixed logit indicate gender-specific differences for the examined products of this study. Female respondents have a higher WTP for apple attributes, while higher WTP values for milk and beef attributes are observed for male respondents.

Keywords: Consumer/Household Economics; Food Consumption/Nutrition/Food Safety (search for similar items in EconPapers)
Pages: 11
Date: 2013
New Economics Papers: this item is included in nep-agr, nep-dcm and nep-mkt
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Citations: View citations in EconPapers (5)

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Related works:
Journal Article: Analysis of Consumer Preferences and Wilingness-To-Pay for Organic Food Products in Germany (2014)
Working Paper: Analysis of Consumer Preferences and Willingness-to-Pay for Organic Food Products in Germany (2013)
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Persistent link: https://EconPapers.repec.org/RePEc:ags:gewi13:156100

DOI: 10.22004/ag.econ.156100

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