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Measurement of Trustworthiness of the Online Reviews

Dipankar Das ()

Papers from arXiv.org

Abstract: Online review platforms shape consumer decisions, yet reported ratings and comments may be unreliable when reviewers behave inconsistently. This paper models online reviews as a sequential choice problem and proposes a formal rationality pattern function that links a reviewer's current review to their revealed preference history. Building on a two-way consistency axiom for choices from nested sets, we derive an object-specific support trajectory and an associated degree measure in [0,1] (Average Propensity to Choose a Pattern, APCP) that quantifies review trustworthiness. The measure is designed to support information updating and reduce asymmetric information by discounting reviews that are inconsistent with past behavior. A worked example illustrates how the approach assigns trustworthiness grades to reviews for different objects and how these grades can complement aggregate rating statistics. Finally, a generalized theory has been established.

Date: 2022-10, Revised 2026-09
New Economics Papers: this item is included in nep-mkt and nep-pay
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