On Intrabrand and Interbrand Competition: The Strategic Role of Fees and Royalties
Kamal Saggi () and
Nikolaos Vettas ()
No 2110, CEPR Discussion Papers from C.E.P.R. Discussion Papers
Abstract:
We examine oligopolistic markets with both intrabrand and interbrand competition. We characterize equilibrium contracts involving a royalty (or wholesale price) and a fee when each upstream firm contracts with multiple downstream firms. Royalties control competition between own downstream firms at the expense of making them passive against rivals. When we endogenize the number of downstream firms, we find that each upstream firm chooses to have only one downstream firm. This result is in sharp contrast to previous literature where competitors benefit by having a larger number of independent downstream firms under only fixed fee payments. We discuss how allowing for contracts that involve both fees and per-unit payments dramatically alters the strategic incentives.
Keywords: intrabrand competition; royalties; strategic contracting; two-part tariffs (search for similar items in EconPapers)
JEL-codes: L13 L14 L22 L42 (search for similar items in EconPapers)
Date: 1999-03
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Citations: View citations in EconPapers (2)
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Related works:
Journal Article: On intrabrand and interbrand competition: The strategic role of fees and royalties (2002) 
Working Paper: On Intrabrand and Interbrand Competition: The Strategic Role of Fees and Royalties (1999) 
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