Globalization of the Worlds Wine Markets

Kym Anderson and David Norman
Authors registered in the RePEc Author Service: Glyn Wittwer

No 3169, CEPR Discussion Papers from C.E.P.R. Discussion Papers

Abstract: Globalization is not new to the world?s wine markets, but its influence over the past decade or so has increased dramatically. This Paper reviews the effects of that on both the Old World and New World. In focusing retrospectively on the period since the late 1980s, it points to the dramatic increase in the industry?s export orientation and quality upgrading in the New World and the consequent competitive pressure on the Old World in key import markets. Looking forward, the Paper draws on a new model of the world?s wine markets that distinguishes non-premium, commercial premium and super-plus premium wines in each of 47 countries or country groups spanning the world. It projects recent developments to 2005, based on income, population and taste trends on the demand side and vine acreage and productivity trends on the supply side of each market. The effect of a slowdown in the global economy in the medium term is also considered. The results expose numerous implications of recent and prospective developments on key wine-exporting regions.

Keywords: Wine trade; Globalization; Quality upgrading; Projection modelling (search for similar items in EconPapers)
JEL-codes: C53 F15 F17 (search for similar items in EconPapers)
Date: 2002-01
New Economics Papers: this item is included in nep-mic
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (8)

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Related works:
Chapter: Globalisation of the World’s Wine Markets (2019)
Journal Article: Globalisation of the World's Wine Markets (2003)
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