Premières preuves empiriques de chaos dans les ventes de biens à la mode - First empirical evidence of chaos in the sales of fashion goods

Adrien Bonache and Karen Moris

Working Papers CREGO from Université de Bourgogne - CREGO EA7317 Centre de recherches en gestion des organisations

Abstract: (VF)L’objectif de cet article est de tester la présence de chaos dans les ventes de biens à la mode. Après avoir brièvement rappelé le débat théorique autour de cette hypothèse, nous présentons les résultats. Ces résultats renforcent la plausibilité de l’existence d’un comportement chaotique des ventes de biens à la mode. Cependant, au fil du temps, les ventes étudiées semblent être de moins en moins chaotiques.(VA)The purpose of this study is to test the hypothesis that the sales of fashion goods are chaotic. After reviewing briefly the theoretical debate on this hypothesis, we present our results, which provide support for chaotic patterns in the sales of fashion goods. However, the sales studied seem to become less chaotic over time.

Keywords: chaos déterministe; mode; vente; exposant de Lyapunov; non-linéarité; deterministic chaos; fashion; sales; Lyapunov exponent; nonlinearity. (search for similar items in EconPapers)
JEL-codes: C22 C52 D11 L81 (search for similar items in EconPapers)
Pages: 8 pages
Date: 2011-06
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