Evaluation of India’s Soil Health Card from users’ perspectives

Vartika Singh, Sujata Ganguly, V. Dakshinamurthy, International Maize and Wheat Improvement Center and International Rice Research Institute

No 12, CSISA project notes from International Food Policy Research Institute (IFPRI)

Abstract: This study aimed to evaluate an existing SHC (Soil Health Card) design and identify any existing limitations or opportunities for improvement. The purpose of testing communication materials is to confirm that the target audience understands them and sees them as culturally relevant.

Keywords: soil improvement; information dissemination; agricultural policies; agriculture; soil analysis; agricultural development; project evaluation; behavioural responses; India; Southern Asia; Asia (search for similar items in EconPapers)
Date: 2018
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Persistent link: https://EconPapers.repec.org/RePEc:fpr:csispn:12

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