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The New Industrial Organization and Small Business

J.E. Kwoka and Lawrence White

New York University, Leonard N. Stern School Finance Department Working Paper Seires from New York University, Leonard N. Stern School of Business-

Abstract: The small business sector is an important part of the American landscape, in both absolute and relative terms. Despite its absolute growth, however, the sector accounts for a diminishing share of private sector activity. But its importance, and changes in importance, vary across industrial sectors of the economy. Drawing on the theoretical and empirical insights developed in recent books by John Sutton, we suggest that the presence or absence of endogenous strategic behaviors of the larger firms with respect to advertising, promotion, researh and development, and other sunk cost expenditures may well play an important role in explaining the differing levels of small business importance, both cross-sectionally and over time. We conclude the paper with suggestions for research in directions that could shed further light on these ideas.

Keywords: INDUSTRIAL ORGANIZATION; BUSINESS ORGANIZATION; SIZE OF ENTERPRISE (search for similar items in EconPapers)
JEL-codes: D20 L10 (search for similar items in EconPapers)
Pages: 26 pages
Date: 2000
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Citations: View citations in EconPapers (2)

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