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The impact on nudge acceptability judgments of framing and consultation of the targeted population

Ismaël Rafaï (), Arthur Ribaillier and Dorian Jullien ()
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Ismaël Rafaï: CEE-M - Centre d'Economie de l'Environnement - Montpellier - UMR 5211 - UM - Université de Montpellier - CNRS - Centre National de la Recherche Scientifique - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier - Institut Agro - Institut national d'enseignement supérieur pour l'agriculture, l'alimentation et l'environnement - INRAE - Institut National de Recherche pour l’Agriculture, l’Alimentation et l’Environnement, GREDEG - Groupe de Recherche en Droit, Economie et Gestion - UNS - Université Nice Sophia Antipolis (... - 2019) - COMUE UCA - COMUE Université Côte d'Azur (2015 - 2019) - CNRS - Centre National de la Recherche Scientifique - UCA - Université Côte d'Azur
Arthur Ribaillier: GREDEG - Groupe de Recherche en Droit, Economie et Gestion - UNS - Université Nice Sophia Antipolis (... - 2019) - COMUE UCA - COMUE Université Côte d'Azur (2015 - 2019) - CNRS - Centre National de la Recherche Scientifique - UCA - Université Côte d'Azur
Dorian Jullien: CES - Centre d'économie de la Sorbonne - UP1 - Université Paris 1 Panthéon-Sorbonne - CNRS - Centre National de la Recherche Scientifique

Université Paris1 Panthéon-Sorbonne (Post-Print and Working Papers) from HAL

Abstract: The aim of this article is to better understand how judgments about nudge acceptability are formed and whether they can be manipulated. We conducted a randomized experiment to test whether acceptability judgments could be (i) more favourable when the decision to implement the nudges was made following a consultation with the targeted population and (ii) influenced by the joint framing of the nudge's goal and effectiveness (in terms of an increase in desirable behaviour vs. decrease in undesirable behaviour). We tested these hypotheses on various nudge scenarios and obtained mixed results that do not clearly support our hypotheses. A surprising result that calls for further work is that by mentioning that a nudge had been implemented through a consultation with the targeted population its acceptability could be lowered.

Keywords: behavioural public policies; nudges; acceptability; framing (search for similar items in EconPapers)
Date: 2021-05-18
New Economics Papers: this item is included in nep-cbe and nep-exp
Note: View the original document on HAL open archive server: https://hal.archives-ouvertes.fr/hal-03228638
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